July 2017 –  As we welcome students to campus for orientations, we have been working hard to update and publish redesigned Undergraduate program pages for each of the schools. In order to provide a clearer picture as to how users are interacting with the program pages, we have redesigned the content to allow our department to collect more data to provide meaningful analytics to serve students better and represent your programs accurately. Below is an example of a page with changes. Note: we have shifted to expandable sections for reasons two-fold; 1) It will allow us to utilize our analytics software (SiteImprove) to see how users are interacting with the content and 2) It is more mobile responsive (less scrolling, more succinct content).  We have also linked Mission and Outcomes where that information is available. Here is a sample view:

Next steps…

Our next step in the redesign process will be working with the individual schools to build content for the program pages that better reflects how those programs are unique and provide value at Saint Martin’s. We are aiming to work with the schools to ensure that messaging and content are accurate, correctly portraying and marketing to prospective and current students.